K-pop world: 'rookie groups' fuel creativity and bring fresh thinking
K-pop is a part of a bigger trend known as the Korean Wave or hallyu. In fact, in the late 1990s, it was the proliferation of Korean soap operas on TV that caught the attention of some Asian countries and has since grown exponentially to cover the many aspects of South Korean culture. Names like BTS, EXO, Blackpink, Twice, Got7 and Mamamoo are on the lips of youngsters around the world. Success didn’t come to these K-pop musicians overnight. They had to work long hours to achieve a memorable debut. In K-pop world, ‘rookie groups’ has a deeper connotation. Every year, dozens of rookie g...
Source: telegraphindia.com