Detailed text transcripts for TV channel - CNN - 20100724:00:47:00
This is about money. a few years ago, the big hollywood studios figured out this was a very effective way to create lucrative buzz for their movies. they come to the convention, like say yesterday, they have panel for their movie "tron" coming in december. >> which you're personally stoked about. >> i'm personally a big "tron" fan. then the fan boys start tweeting about it. >> fan boys? >> i'm more of a fan man. >> so if you want a movie out there, you want to get these guys on your side? >> exactly. there was a movie based on a comic book that they tried to create buzz at comi-con. it didn't ...