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Marcus & Millichap Co-Founder George M. Marcus Recognized with Lifetime Achievement Award

Marcus & Millichap Co-Founder George M. Marcus Recognized with Lifetime Achievement Award
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Palo-alto , California , United-states , Los-angeles , San-francisco , University-of-california-at-berkeley , Greece , Essex , San-francisco-state-university , San-francisco-bay , Kokkari , Perifereia-voreiou-aigaiou

Marcus & Millichap Co-Founder George M. Marcus Recognized with Lifetime Achievement Award

Marcus & Millichap , a leading commercial real estate brokerage firm specializing in investment sales, financing, research and advisory services, announced today that George M. Marcus, co-founder... | May 3, 2023

Kokkari , Perifereia-voreiou-aigaiou , Greece , Palo-alto , California , United-states , Los-angeles , San-francisco-bay , San-francisco , Essex , University-of-california-at-berkeley , San-francisco-state-university

The Future of Streaming Monetization: Beyond the SVOD/AVOD Divide

All too often, the monetization discussion revolves around a simplistic binary that expands only slightly on the old ad-supported broadcast model for home-based media and entertainment: subscription vs. advertising. Savvy publishers, rightsholders, and streaming services see a more nuanced landscape. Gamification, interactivity, merchandising, and direct-to-consumer apps let both publishers and advertisers super-serve fans with content that goes beyond live linear or VOD.

San-francisco-state-university , California , United-states , San-francisco , Evan-shapiro , Darcy-lorincz , Mike-richter , Dina-ibrahim , Jon-giegengack , Instagram , Hub-entertainment-research , Youtube

The Future of Streaming Monetization: Beyond the SVOD/AVOD Divide

All too often, the monetization discussion revolves around a simplistic binary that expands only slightly on the old ad-supported broadcast model for home-based media and entertainment: subscription vs. advertising. Savvy publishers, rightsholders, and streaming services see a more nuanced landscape. Gamification, interactivity, merchandising, and direct-to-consumer apps let both publishers and advertisers super-serve fans with content that goes beyond live linear or VOD.

San-francisco-state-university , California , United-states , San-francisco , America , Evan-shapiro , John-petrocelli , Darcy-lorincz , Dina-ibrahim , Livex-corey-behnke , Mike-richter , Andreas-kisslinger

How to Build Personalized Ad Experiences

How much can the personalization of advertising experiences increase user engagement and ultimately help to reduce churn from ad-supported streaming tiers? Evan Shapiro of ESHAP, Darcy Lorincz of Barrett-Jackson Auction Company, and Dina Ibrahim of San Francisco State University talk about the rise of deeply immersive catered ad experiences and the increase in monetization ownership in the era of services like Patreon and Discord

Evan-shapiro , Darcy-lorincz , Dina-ibrahim , Mark-zuckerberg , San-francisco-state-university , Dodge , Barrett-jackson-auction-company , Chief-technology-officer , Dodge-challenger , Electronic-communication-arts , Video-advertising , Ott-tv

How to Build Personalized Ad Experiences

How much can the personalization of advertising experiences increase user engagement and ultimately help to reduce churn from ad-supported streaming tiers? Evan Shapiro of ESHAP, Darcy Lorincz of Barrett-Jackson Auction Company, and Dina Ibrahim of San Francisco State University talk about the rise of deeply immersive catered ad experiences and the increase in monetization ownership in the era of services like Patreon and Discord.

Evan-shapiro , Darcy-lorincz , Dina-ibrahim , Tim-siglin , Scott-worthem , Mark-zuckerberg , Rob-gambino , San-francisco-state-university , Dodge , Disney , Barrett-jackson-auction-company , Chief-technology-officer

Andrew Lopez

Andrew Lopez is the Korva Coleman Diversity in Journalism Intern at KMUW this summer. He is currently a student at UC Berkeley's Graduate School of Journalism and is on track to earn a Masters of Journalism degree next year.

San-francisco-state-university , California , United-states , Berkeley , Oakland , North-gate , San-francisco , Los-angeles , Andrew-lopez , Uc-berkeley-graduate-school-of-journalism , Korva-coleman-diversity

Judy and George Marcus invest in local education and charity

Judy and George Marcus, co-owners of Kokkari Restaurant in San Francisco and Evvia in Palo Alto, talk about their volunteer work and the impact it's had on their lives and the community in which they live.

Kokkari , Perifereia-voreiou-aigaiou , Greece , Palo-alto , California , United-states , San-francisco-state-university , Los-altos-hills , Evvia , Perifereia-stereas-elladas , San-francisco , East-palo-alto

This year's Lifetimes of Achievement honorees laid the groundwork for a stronger community

Whether it's establishing neighborhood holiday traditions or boosting educational programs, the volunteer efforts of the 2022 honorees helped make our communities more welcoming places to live.

United-states , Menlo-park , California , Portola-valley , Duveneck-elementary-school , Palo-alto , Santa-clara-county , Stanford-university , San-francisco-state-university , Los-altos-hills , Trinity-church , Lytton-plaza