Page 4 - Encoding Streaming News Today : Breaking News, Live Updates & Top Stories | Vimarsana

An inevitable question for any streaming strategy or workflow is Will it scale? When it comes to incorporating interactivity, promoting it, and delivering interactive experiences that are satisfying both for large-scale streaming audiences and the brands behind them, this question is more mission-critical than ever. In a recent panel at Streaming Media Connect 2023, B Live's Jay Kopelman, Bulldog DM's John Petrocelli, and LiveX's Corey Behnke break down the problem and the challenges facing streamers and brands when it comes to making streaming interactivity is popular and profitable for all i...

I had the opportunity to try and learn to surf earlier this year. I'm very glad that I took the lessons because I soon found out how hard surfing really is. While trying, failing, getting hurt, watching, and learning, I saw some parallels between my lessons on the water and the streaming business—which isn't quite as easy as it looks either.

As more and more live streaming content is consumed on a widely disparate group of devices—including both lowerand upper-end mobile phones and tablets, as well as smart TVs and 4K-capable set-top boxes (STBs)—the decisions around choosing a live streaming encoder have grown more complex.

In today's competitive online video market—where quality of experience is table stakes—ensuring your team has the right encoder for your unique needs is key. Streaming data must be compressed for efficient delivery without sacrificing quality. While most encoders deliver on this requirement, they vary in terms of performance and feature set.

New survey launches today covering live event market