Monetising Ishara is the primary focus in next few quarters: Aditya Pittie
In terms of marketing and promotions, maximum resources are allocated to TV slots. 05 Mar, 2021 - 09:06 AM IST | By indiantelevision.com Team MUMBAI: In September 2016, Anand Mahindra-owned television channel Epic roped in Pittie Group CEO Aditya Pittie as its managing director. Since then, the Anand Mahindra-and Pittie-promoted IN10 Media has expanded – from television (Epic), to OTT platforms (Epic On and Docubay), and even a production house (Juggernaut) in its kitty. After establishing its linear broadcast channels in their respective genres, Epic, Filamchi, Gubb...