Page 10 - Fred Points News Today : Breaking News, Live Updates & Top Stories | Vimarsana

When it comes to brand protection, key performance indicators (KPIs) are important metrics to measure the progress of your online brand enforcement efforts. They are important for lots of reasons; among them, they help a business or teams stay on track, and focus on delivering the best results depending on preferred outcomes. Maybe the final goal is simple: to educate others about your brand. Or, you want to stop others from misrepresenting or otherwise infringing your IP. Or, perhaps you have found that when you are enforcing your rights online with your in-house team, it can be very difficu...

Report: 40% of subscribers to services like Netflix and Spotify share account passwords FacebookTwitterEmail This illustration picture shows the US Online Streaming giant Netflix logo displayed on a tablet in Paris.Lionel Bonaventure/AFP/Getty Images Streaming service accounts like Netflix have long been like town bicycles: more than one person gets to take a ride. Sharing your password for Hulu or HBO is a time-honored tradition, and it looks like there's a very good reason Netflix has recently begun cracking down on account sharing. This data should be taken with a grain of salt based on sa...

Getty Images Cloud and AI top the list of innovation investments by companies according to the latest Transforming Business poll. Companies are still figuring out all the applications of these technologies.  Racial and gender biases in AI applications are issues no company can ignore.  Companies continue to prioritize AI and cloud as key investment targets as they strive to innovate and drive growth into the future, according to the most recent Transforming Business poll. Actionable data insights are a key outcome for these applications. "Many businesses are lo...

Ambush marketing: Magicpin’s ‘Bread points’ take Cred’s ‘Cred points’ head-on The Magicpin ad has a setup and execution evidently similar to Cred’s Rahul Dravid ad and spoofs ‘Cred points’ as ‘Bread points’. The ad is derived from the insight that most Cred users have lakhs of points but don't seem to know how or where to use them Delhi, April 19, 2021 Offline discovery and rewards platform Magicpin’s latest ad featuring actor Vijay Raaz is a direct dig at Cred's viral campaign with former cricketer Rahul Dravid. Magicpin ...

On this week’s episode of the MadTech Podcast, ExchangeWire senior editor Mat Broughton is joined by head of content Lindsay Rowntree, and global head of partnerships Anne-Marie Sheedy to discuss the latest news in ad tech and martech.   Together, they cover: – Southeast Asian ‘super-app’ Grab are going public in the US via a special purpose acquisition company (SPAC). The merger, backed by Altimeter Growth Corp., will give Grab a pro forma equity value of USD $39.6bn (£28.8bn), making the deal the largest of its kind. The move will make Grab the most valuable SEA-based company to t...