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year 56 million. the campaign says it has $19 million cash on hand. a big chunk of which will be spent right here, south carolina. site of the first southern primary a week from saturday. today romney and the other candidates intent of stopping him are tearing up the other highways. he says he is the guy that republicans are looking for. >> i don't believe any moderate can debate romney successfully and i believe if you're going to defeat barack obama, you are only going to defeat him with a conservative and that requires south carolyn generals to come together. >> a lot can change i...

And with all the competition from other game systems, the basic wii is increasingly affordable, down from $150 to $99. and as computer memory cards get more full or more powerful, the 16 gigabyte memory card is on the verge of becoming obsolete, dropping the price from $17 to $12 this year. more people are getting those global positioning systems built into their cars. if you still want a portable gps, the price is going from $45 to $40. laptops, they used to be hot. now people are more likely to buy tablets. the price of this laptop is falling from $218 last year to $199 this year. need to ba...

Year on their grandchildren. so it makes sense that more and more entrepreneurs out there would start to notice, you know what? when you hear about entrepreneurship and advertisers, you often think younger demographic. the reality is pshth as more and more baby boomers become grandparents, what you're finding is they pack a huge economic punch. but i don't want to suggest that you got to buy a product in order to have fun. so on my facebook page i have posted for you some websites that have free ideas, activities, things you can do totally for free. fred, i will tell you, more people catching ...

And generate lifetime memories. creator patricia babuka. >> you look how grandparents there are in the market and it's staggering. >> reporter: 70 million according to the study. there's a reason some are looking for products. they have to compete with technology like game systems. >> even the younger kids get involved with technology pretty quick. but it's kind of fun to get them away from that. >> reporter: of course, products aren't needed for fun, but as the idea of a grandparent economy catches on, expect more to target the growing demographic. >> josh levs with us now. huge incentive for...

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