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People as much as we can. >> and taking the kiss brand to a whole new level, literally. for about a third the price of an nfl game ticket, fans see pole dancing, pyro, lasers, electric guitar, and football players that look like rock stars. >> this is the three-ring circus but it's also a sporting event. why can't the two coexist? >> the l.a. kiss owner is banking on it. he said the combination of cheaper tickets and the band's star power will draw fans and money. >> i don't think it works for any other music brand. kiss is a brand that's -- it's an iconic brand that's been around for 40 years...

>> reporter: they have for the super bowl only 12 this happened parking spots in large part because of the security. and no taxis and you can't walk to metlife stadium. and most of the 80,000 ticket holders will have to use mass transit many of them on buss and 15,000 riding the new jersey transit trains. and all of those passengers will be subject to searches by tsa agents. they will check every bag and every rider should be sure to have not just train tickets but game tickets. >> if you plan to come to the super bowl and taking new jersey transit. you will not only be required to have round ...

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