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Hussam Abd/Unsplash Apple is moving forward with self-driving car technology and is targeting 2024 to produce a passenger vehicle that could include its own breakthrough battery technology, people familiar with the matter said. The iPhone maker’s automotive efforts, known as Project Titan, have proceeded unevenly since 2014 when it first started to design its own vehicle from scratch. At one point, Apple drew back the effort to focus on software and reassessed its goals. Doug Field, an Apple veteran who had worked at Tesla, returned to oversee the project in 2018 and laid off 190 people fro...

2435BO-APPLE-AUTOS_EXCLUSIVE_O_ (Reuters) – Apple Inc is moving forward with self-driving car technology and is targeting 2024 to produce a passenger vehicle that could include its own breakthrough battery technology, people familiar with the matter told Reuters. The iPhone maker’s automotive efforts, known as Project Titan, have proceeded unevenly since 2014 when it first started to design its own vehicle from scratch. At one point, Apple drew back the effort to focus on software and reassessed its goals. Doug Field, an Apple veteran who had worked at Tesla Inc, returned to oversee the p...

Tuesday, December 22, 2020, 10:47 GMT+7 The Apple Inc logo is seen hanging at the entrance to the Apple store on 5th Avenue in Manhattan, New York, U.S., October 16, 2019. Photo: Reuters Apple Inc is moving forward with self-driving car technology and is targeting 2024 to produce a passenger vehicle that could include its own breakthrough battery technology, people familiar with the matter told Reuters. The iPhone maker’s automotive efforts, known as Project Titan, have proceeded unevenly since 2014 when it first started to design its own vehicle from scratch. At one point, Apple drew back...

Shift Apple targets car production by 2024 FILE PHOTO: The Apple logo is displayed at an event at their headquarters in Cupertino, California, U.S. September 10, 2019. REUTERS/Stephen Lam/File Photo Reuters Reuters Apple Inc is moving forward with self-driving car technology and is targeting 2024 to produce a passenger vehicle that could include its own breakthrough battery technology, people familiar with the matter told Reuters. The iPhone maker's automotive efforts, known as Project Titan, have proceeded unevenly since 2014 when it first started to design its own vehicle from scratch. At...

Apple iCar: The Next Big Thing? Project Titan, The iPad creator’s automotive effort, started in 2014 with the goal of Apple designing its own vehicle. Apple later scaled back the effort to shift its focus elsewhere. Doug Field, an Apple veteran who had worked for Tesla, returned in 2018 to oversee the project, and in 2019 laid off 190 team members. Apple has advanced to the point where it aims to build a vehicle for consumers, persons familiar with the effort said, requesting anonymity because Apple’s plans have not been made public. Apple’s creation of mass-market personal veh...