Stay updated with breaking news from Hero Lectro. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Mumbai: Following a competitive multi-agency pitch, The Mavericks India, a reputation management advisory firm, has announced that it has won the national communications mandate for Hero Lectro e-cycles. As part of the engagement, The Mavericks will work with Hero Lectro to drive specific narratives around the category as well as the brand, through strategic marketing and
Mumbai: Two-wheeler manufacturer LML on Tuesday announced the appointment of e-mobility expert Partha Choudhary as its chief operating officer (COO). Choudhary was previously associated with LML as sales and marketing head between 2006 and 2017. In this new role, Choudhary is tasked with the rapid expansion of the brand in the national and international markets. As COO, he
Hero Lectro launches e-cycles; F2i priced at Rs 39,999, F3i at Rs 40,999
The bikes will be rolled out at a price of Rs 39,999 and Rs 40,999 respectively, and can be used at both urban and off-road tracks.
Mumbai: As the markets and public spaces open up and consumers’ mobility return back to normal, the OOH (Out-Of-Home) industry is rebounding from a long phase of shutdowns. The festive season in India this year witnessed a resurgence in OOH campaigns as the industry shifted gears and advertisers adjusted their game plan to take advantage of the evolving OOH landscape. “Though