Detailed text transcripts for TV channel - MSNBC - 20130512:11:32:00
Engage its core customers. >> we have what we call a core customer profile, a foreign born or first generation hispanic residing in the u.s., spanish language preferred, and typically blue collar profession, household income under $50,000. >> antonio is the dallas-based founder and owner of pizza pa patron, a chain of more than 100 fast food franchises. >> this is a community of 50 million plus strong in the u.s. by 2015 hispanic consumer purchasing power will be $1.5 trillion. >> a marketing consultant to some of the key fortune 500s including target and toyota. he says while most of them see...