THE ICON INTERVIEW: THE PASSION OF SHAMOON - Newspaper
Photography: Shabaz Shazi | Design by Saad Arifi Shamoon Sultan has always been hard to pin down. His life moves at a hectic pace, with him scuttling from store visits to meetings to, what I imagine to be, massive masterminding sessions, where he devises new ways of ruling the high street. He doesn’t take days off, arrives diligently early everywhere and even confesses to working through weekends. He’s been doing so for 22-odd years, punctilious to the core, weaving together his design acumen with his knack for business to build a passion project that is now Pakistani fashion’s biggest ...
Source: dawn.com