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Audit effort affected by partner rotation and board inspections, study finds - Vimarsana News

Audit effort affected by partner rotation and board inspections, study finds

LAWRENCE — Audit firms and their clients should enjoy a friendly relationship. Just not too friendly. That’s why the Public Company Accounting Oversight Board (PCAOB) requires such companies to rotate engagement partners every five years. But a new study by Amanda Winn, assistant professor of business at the University of Kansas, examines the effects of these regulations on the efforts of auditors. Her article titled “The Joint Effects of Partner Rotation and PCAOB Inspections on Audit Effort” finds that experienced auditors exert reduced effort prior to mandatory partner rotation and...

Source: ku.edu
SHTM Research says Social media may be the best way for luxury hotels to tap in to China's enormous consumer market - Vimarsana News

SHTM Research says Social media may be the best way for luxury hotels to tap in to China's enormous consumer market

Social media may be the best way for luxury hotels to tap in to China's enormous consumer market, according to a groundbreaking study co-authored by Mr Xinhai Mou, Dr Lisa Gao of the School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University and a co-author.