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Celebrating the ‘joy of nothing’: Alcon focuses on contact lens comfort rather than technical details. From PR Week

In marketing a new contact lens, Alcon focuses on comfort rather than technical wizardry in an attempt to improve lives.

Womaness Takes the Pause Out of Menopause Comprehensive Wellness Brand Offers Product, Content, and Support for the Oft-Neglected 40+ Crowd News provided by Share this article Share this article NEW YORK, April 21, 2021 /PRNewswire/ -- Introducing Womaness, a collection of modern, effective menopause products created by women, for women that offer solutions from head to toe (and everything in between). The Womaness line includes 13 products, all under $40, across the skin and body care, feminine care/sexual health, and supplement categories and is available at womaness.com as well as at a na...

Target once again proves its knack for launching the right collaboration at the right time. September 14, 2018 My mom thinks she’s friends with Chrissy Teigen. She tells me when Teigen gets a haircut, the silly song about headbands she made husband John Legend sing on her Instagram, what she’s making for dinner. She refers to her as, simply, “Chrissy.” Because, obviously.  I asked Mom how she came to be so enthralled by the model-turned-cookbook author and social media superstar. “I do not really know!” my mom replied via text. “I think it might have been when she was...