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Week. >> instead of doing $500 to $1,000 a month, we're doing $10,000 a month and up. and it's not even our season yet. it still has to warm up a little bit. >> this simple shift in her approach helped her failing business succeed. she quickly decided to expand her mobile business from one trailer to four. >> so for far less money every month, we're spread across the whole southern part of the u.s. >> julia's trailers started to get noticed by other vendors on the festival circuit who were spending hours setting up and breaking down their weekend businesses in tents. her ability to pull up, op...

Do with this? >> in lake havasu, julia showed her the ropes her first time out. >> they come and they buy. >> we bought a balloon, of course. >> in a post-recession market, the novel solution to her retail dilemma turned out to be a boom to her apparel business, and a lucrative second business. not bad for a woman looking to do during retirement. >> it's so innovative and new, and i said to myself, you know the old adage, no guts no glory, and it makes sense and the customer feedback has been excellent, so let's give it a shot. we hear a lot about small businesses that are now going from the...

>> hi, there, everyone. i'm j.j. ramberg and welcome to "your business" where we give you tips and advice to help your business grow. with empty storefronts and "for rent" signs littering the landscape one arizona business owner found an unusual solution to her failing brick and mortar store. shut it down and go mobile. now instead of waiting for customers to come to her, she goes directly to the customer. in an uncertain post-recession market, her simple commonsense solution has been a boon to her business. ♪ julia hutton is enjoying the great outdoors. talking to customers and selling her ...

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Store was not profitable enough to stay open, julia came up with a solution to her fluctuating foot traffic, she decided she would bring the store to her customers. >> i said okay, with this kind of over head, we need to close the store and get mobile. i thought wouldn't it be wonderful if we had a trailer that was all cute and-themed out inside, and then all you have to do when the event is over is close the doors and drive it to the next place and open the doors. >> julia's idea was simple, with a store on wheels she could set up shop at motorcycle rallies and festivals and fairs, and bringi...