Retailers, e-commerce firms urge State govts to allow doorstep delivery of non-essentials April 19, 2021 The disruption of e-commerce supply chain will have a negative impact on the entire supply chain - The Hindu The disruption of e-commerce supply chain will have a negative impact on the entire supply chain - The Hindu× Companies operating in categories driven by discretionary spends have been hit the hardest, say players With more and more States imposing lockdowns to curb rising Covid cases, retailers and e-commerce companies are urging State governments to allow doorstep delivery of non-essential products. States like Maharashtra, Delhi and Rajasthan, which have imposed lockdowns, are only allowing doorstep delivery of essential products such as food, pharmaceuticals and medical equipments.