Legal Marketers Drive Progress in Times of Change — Law Firm Leaders Weigh In | Legal Marketing Association (LMA)
By Ioana Good In today’s competitive business landscape, many lawyers and law firm leaders understand that it is no longer enough to provide stellar legal services, but lawyers also have to understand their client’s business and become their trusted advisors to help them grow. With COVID-19 thrown in the mix, firms leaders have worked more closely than ever with their in-house legal marketers and consultants to lead the charge and help law firms stay ahead of their competition. Below we highlight various marketing partners, general counsel and other lawyers who understand the power of ma...
Source: jdsupra.com