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Polled its members and found that none actually plan to add the fee. you've got, for example, toys r us and target. they told nbc news that they would not be passing that on to shoppers. >> profit margins are so skinny when we're talking about retail. >> right. >> let's move to this. the suffering could soon be over for fans of devil dogs, ring dings and yodels. >> reportedly mckee foods that makes little debbie snack cakes is reportedly offering $25 million to $30 million for hostess brand's drake's brands. the drake assets are apparently composed mostly of intellectual property and also some...

Executive bonuses? we were talking about a company that's liquidating. so is that typical? >> that is somewhat typical. and to look at this a bankruptcy judge also approved up to about $1.8 million in bonuses for 19 executives in the company. that's not including the ceo. this is somewhat typical. that money will only be paid out if certain goals are met in the liquidation process. this is as incendiary as this may sound initially, it's actually kind of good news. the faster that liquidation process happens, the sooner creditors are paid including the union's pension fund. >> morgan brennan, t...

Mismanagement ran the company into the ground. $1.8 million in bonus money wouldn't have saved the money from bankruptcy far from it but it's still a lot of mud in the eye for all those workers who will soon be out of a job. sandra smith is with us now from the fox business network. explain about these bonuses, sandra. >> hey, shepard, they say these incentive bonuses are intend to pay as the company calls it we know them as bonuses are meant to retain the executives and managers through the liquidation process which by the way could take about a year. this nearly $2 million in bonuses may not...

People at hostess brands will ultimately lose their job. and as you say, 19 senior-level managers are getting bonuses of $1.75 million to keep this company going through the liquidation process. it just seems quite tragic. and i'm afraid all too often in corporate news and i see jobs being lost just before the holiday season as well. but the brand would live on, it looks like. all those brands we just mentioned, brands i've never had before, it looks like they're going to live on because 110 listed potential buyers have turned around and said we are interested. it includes finance companies, s...

Going to mandate -- >> that's one of the things the bill is supposed to control is how insurance companies treat the people. >> it doesn't do it. >> who buy insurance. >> this is glory days for the insurance companies. i deem we move on to chris dodd. the chairman of the senate banking committee, connecticut democrat chris dodd has unveiled his financial overhaul legislation aiming to crack down on big banks and predatory lenders. dodd is proposing a consumer office at the federal reserve that would write and enforce rules on banks and nonbanks with assets of over $10 billion. >> willie, i l...