Pre-school IP CoComelon ramps up games, toys, and arts & crafts activity with Crayola, RMS International, and more – ToyNews
1,914 Views The hit pre-school digital series CoComelon is increasing its activity across the toys, games, and art & crafts sectors, having landed a raft of new licensing partnerships, including an agreement for colouring and activity books from Crayola. This line will be expanded upon through a further partnership with Alligator Products who will develop complimentary colouring and activity books, while RMS International will produce CoComelon wooden puzzles, arts & crafts kits, bubble kits, and sensory toys. The latest developments have been revealed among a slate of 11 new licensing partn...
Source: toynews-online.biz