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To highlight the invisible danger of carbon monoxide.

June 7 2021, 9:41 am | BY Ricki Green | 1 Comment Independent creative agency, The Core Agency, has launched its latest campaign for long standing client, Elders Insurance, building on the brand’s core idea, ‘Our way never gets old’.   The new campaign of TVCs, press and digital went live yesterday and, like previous campaigns, uses real Elders Insurance agents in the stories. It features two very different, yet contemporary, small business owners – a farmer and a microbrewer – who have adopted the latest technology to help run their operations. The stories highlight how muc...

Still Six Lives begins campaign to raise awareness of stillbirth Content Warning: The following article discusses stillbirth and pregnancy loss For those that need support contact Stillbirth and Newborn Death Support: www.sands.org.au February 15, 2021 3:38 The anxious wait for a baby’s heartbeat to be found during an ultrasound has been captured by Still Six Lives for an ad raising awareness of stillbirth. Still Six Lives aims to lower the number of stillbirths which occur in Australia, by increasing awareness of preventative measures. The Federal Government-backed initiative is being imp...

February 15 2021, 10:58 am | BY Ricki Green | No Comments Icon Agency has launched a national awareness and education initiative aiming to lift the lid on the hidden tragedy of stillbirth.   Still Six Lives is funded by the Federal Government and delivered by a consortium of established Australian organisations with a focus on pregnancy loss: Red Nose, including SANDS (Stillbirth and Newborn Death Support), Stillbirth Foundation and Stillbirth Centre of Research Excellence. It is part of a larger 10-year national action plan to tackle the rate of stillbirth across Australia. Still Six...