IPC Shopping Centre puts local spin to Swedish gnome Tomte in Christmas film
IPC Shopping Centre puts local spin to Swedish gnome Tomte in Christmas film Details 18 December 2020 IPC Shopping Centre, a mall anchored by Swedish home furnishing giant IKEA, has unveiled its Christmas video titled " Misteri Kampung Pishang" to promote shopping centre visits amidst the COVID-19 pandemic. The video uses the allure of Tomte's Holiday Workshop, which features a weekend holiday market where shoppers can choose customised handicrafts and trickets, as part of the mall's aim to make consumers be part of the Swedish-inspired holiday exp...
Source: marketing-interactive.com