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FMCG firms beginning with Hindustan Lever Ltd dominated the top-10 advertiser list in week 46 (13 to 19 November) according to Broadcast Audience Research Council (Barc) data. Recorded ad volumes for the company stood at 4486.09 (‘000s). Reckitt Benckiser (India) Ltd was second at 3462.72 (‘000s).
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Mumbai: The top-ten advertiser list for Barc Week 33 was led by FMCG giant Hindustan Unilever with ad volumes of 4393.11 (‘000 secs). The second position was secured by Reckitt Benckiser India which registered total ad volume of 4143.51.
Mumbai: As people in India became more aware of personal and home hygiene due to the coronavirus pandemic, antiseptic soaps and cleaning liquid brands topped the advertising charts released by the Broadcast Audience Research Council (BARC). As per its data for top brands and advertisers between 15 May and 21 May, 2021 (Week 20), Dettol Toilet Soaps led the chart with 555.13
HUL is the top advertiser. 02 Jan, 2021 - 11:38 AM IST | By indiantelevision.com Team MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 19 December and 25 December 2020. The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 51 of 2020. Top Advertisers: It was followed by Reckitt Benckiser India, which ranked second with 181461 ad generations. ITC bagged the third ra...