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playing] we're back with martha stewart on this edition of larry king live. we go to nashville, tennessee. hello. my question is, what do you feel is the biggest misconception the public has about you? i think that there have been so many misrepresentations of me. what's the biggest misconception? meanie. meanie. i'm a softie. there is no media personality, businesswoman, celebrity chef like her. there is all this fear, and loathing, and anger, which is directed to you. i find it amongst my own friends, either they worship you or they say, that woman makes me crazy. when you think of...

[music playing] little did i know, i was making a brand. i have been told that by many advertising executives, by many madison avenue types, that what i was doing was really making a brand-- developing it, nurturing it, building it, protecting it. the big, big turning point was when i wrote my first book. 10 years after i published entertaining, i sold more copies that year than the first year. so it kept going like that. snowballing. every single book was a big bestseller. and it's exciting that the voice has found, the brand is built that's very valuable. at the very end of enterta...

we're back with martha stewart on this edition of larry king live. we go to nashville, tennessee. hello. my question is, what do you feel is the biggest misconception we are back here with martha stewart on larry king live. >> my question is, what you feel is the biggest misconception? >> i think there have been so many misrepresentations of me. >> what is the biggest? >> me. >> me? >> i'm a softy. >> there was no media personality, businesswoman, celebrity chef biker. >> there was all this fear and loathing and anger which is directed to you. i find it mocks my own friends. >> the...

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wawanted t to go. nothing anand nobody was going get in her way. littttle did i k know, i was makingng a brand.. i i have been n told that ty manyny advertisising executit, >> littttle d did i know, i mamaking a brarand. i have been told that t by many advertrtising exececutives, tht whatat i was doioing was realll making a b brand. developing it,t, nurturingng it bubuilding it,t, protectcting i the e big turnining poinint waw i wrote mymy first book. threree years afafter publishin entertaining i sold more copies than the first year and it is exciting that the voice is found, the b...