Page 2 - Message Strategy News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Trump's campaign and later in the white house as director of message strategy. tonight, he is suing trump saying the president wants to stop him from getting out his own message. >> he does not respond well to weakness that he only responds to strength. so i wanted to stand up and say i'm not going to be pushed into a corner, bullied on this and stand up for myself. >> trump is furious with simms over a tell-all book simms wrote with stories of chaos and deceit in the west wing. after simms went on a book tour trump said he was a low level staffer who pretended to be an insider when he was not...

President trump describes the west wing. cliff sims admits he caused some of the mayhem himself. he lays it out in a new tell-all book called "team of vipers, my 500 extraordinary days in the trump white house" which is out today. cliff sims joins us. he was an assistant to the president in charge of the white house message strategy. that's interesting. >> it's a fun job. >> great to have you. it's a fascinating book, getting so much attention because you name names in there. you talk about the general vibe in the white house. you call it a team of vipers. >> mm-hmm. >> here's what you write. ...

Out of a journalism background. so he was certainly taking notes. >> he was also kind of accessible to some members of the media. he sat in the one area of the white house we were able to go into and talk to folks. he writes about an interesting couple of moments and how the president thought about being presidential. as the white house director of message strategy, you guys write, simms regularly met donald trump at the private elevator of the residence and accompanied him to videotapes carrying a can of hair spray for the boss. at one such taping about an hour after trump tweeted he sought f...

Trump is rewarding him by publicly rebuking him in this way. it's extraordinary. >> peter, this is made in america theme week at the white house. today was about health care and voting rights or suppression. does the president show awareness of the fact that like this is going to be our lead story and every lead story tonight when he calls you in for a conversation like this? >> well, you know, six months in, this has been the story of his administration time after type, they set a message strategy and then he decides to say what he decides to say. if you're a staff member working for a presid...

Donald trump wants and donald trump is rewarding him by publicly rebuking him in this way. it's extraordinary. >> peter, this is made in america theme week at the white house. today was about health care and voting rights or suppression. does the president show awareness of the fact that like this is going to be our lead story and every lead story tonight when he calls you in for a conversation like this? >> well, you know, six months in, this has been the story of his administration time after type, they set a message strategy and then he decides to say what he decides to say. if you're a sta...