iDriving Change: The History of BMW's Controversial iDrive Infotainment Knob
iDriving Change: The History of BMW’s Controversial iDrive Infotainment Knob Aaron Gold,Manufacturer,MotorTrend Archives © Manufacturer,MotorTrend Archives iDrive 2010 Our own Ed Loh called it "an idea so simple, so elegant, yet so powerful it was to change the way the world interacted with the automobile." Arthur St. Antoine said it was a "maddeningly convoluted 'convenience' ... [that] can make a simple task like changing radio stations a catalyst for manic depression." They're both talking about BMW iDrive, the controversial dial controller that BMW introduced in the 2...
Source: msn.com