InfoSum outs an identity linking tool that's exciting marketing firms like Experian – TechCrunch
InfoSum, a startup which takes a federated approach to third-party data enrichment, has launched a new product (called InfoSum Bridge) that it says significantly expands the customer identity linking capabilities of its platform. “InfoSum Bridge incorporates multiple identity providers across every identity type — both online and offline, in any technical framework — including deterministic, […]
Source: techcrunch.com