Live Breaking News & Updates on Niqui Toldi

Stay updated with breaking news from Niqui toldi. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.

Queensland Music Festival taps Bigfish for a rebrand and its first ever TVC


Queensland Music Festival taps Bigfish for a rebrand and its first ever TVC
April 15, 2021 8:30
Queensland Music Festival is exploring new territory in 2021, turning to Brisbane creative agency Bigfish to help create an advertising campaign for its new Queensland Music Trails (QMT).
In a first for the festival, it has released a TVC sport starring Aussie larrikin/actor Aaron Gocs, with the campaign not only promoting the festival and associated music trails, but also to encourage Aussies to travel around Queensland.
QMF CEO Joel Edmunson tells Mumbrella that the move was deliberately to create “market differentiation”.
“We’re trying to establish a brand that says something about Queensland that transcends any one event. ....

Sheldon Lieberman , Matt Langler , Nicole Ferrier , Jim Henry , Owen Smith David Aponas , Aaron Gocs , Zanda Wilson , Dave Byrne Scott , Tristan Atkins , Joel Edmunson , Tim Potter , Music Network Radio , Art Department , Creative Team , Camera Team Lighting , Queensland Music Festival , Queensland Music Trails , Should Be Pretty , Queensland Music , Niqui Toldi , Dave Byrne , Owen Smith , Mel Tickle , Assistant Editor , Music Network , Rolling Stone Australia ,