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Of july 8, 2011, tara stewart sent a message to her colleagues at facebook. it was full of internal jargon" and i want to show our viewers what this says. if the devs are really concerned about the cbs and not refunds, it could make sense to start refunding for blatant ff minor. i want to go through that with you because that one sentence says a lot about what facebook was up to and what it knew. what are they talking about there? devs, cbs, and ff minor. >> yeah, the devs are the game developers and the cbs are chargebacks. when a parent finds out their kid has lost all this money, they try t...

Chargebacks, the credit card company will begin to suspect that something's afoot and will actually put the company in sort of some sort of probationary program, typically if you have chargebacks of about 1% you're going to get dinged. >> and the interesting part in there, i want to put that back up on the screen for a second. they referred to blatant ff minor. what does ff stands for? >> ff is friendly fraud, and the minor part is children. so, basically, they're saying, this is their reference to saying, friendly fraud involving children. >> why do they refer to children as whales? >> that's...