Black Friday taking consumers from bricks to bytes
Black Friday taking consumers from bricks to bytes 13 December 2020 7:00 AM Share This: With the Festive season upon us, it is worth unpacking some of the data to better understand exactly how consumers reacted this year. Isana Cordier, Sector Head: Consumer Goods and Services at Absa Group joins Bruce Whitfield for Absa Insights into Black Friday trends. Click below to hear their chat - or read her opinion piece detailing the trends. Highly regarded marketing and investment commentator Professor Scott Galloway of Stern University recently shared a fascinating statistic: More US households o...
Source: 702.co.za