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Federal office. matt, we know well that you were one of goldman sachs's harshest critics, were you surprised by the pledge to stay out of election ads. >> i'm not surprised. because it's a meaningless gesture. goldman is excellent at those. last year they made a number of these public relations gestures. one wasn't so meaningless. they decided to forgo their fourth quarter bonuses. it was a pr move. but goldman sachs already in the first half of the year has spent about as much on lobbying as they spent all in 2009 and they'll continue to spend a ton of money on lon bying behind closed doors t...

Discovering that bp altered photos of its oil spill crisis center filling in blank screens with photoshopped images. nice catch and another brilliant pr move by the company. i made clear that i didn't like espn's special on lebron james picking a new team. well, the nut workers ombudsman agrees. they say espn gave upped tore yal control, should never have allowed lebron's folks to pick jim gray as the interviewer and here's the smam dunk. no matter how convoluted the intellectual gymnastics, espn paid for exclusive access to a news story. well, we got 15 minutes of free publicity on the o're...

Out of the boowoods yet. overnight the administration was alarmed by what it regarded as hyper enthusiasm about what was going on in the gulf and if anything the president wants to calm that down, temper that before he and the first family leave for a brief, three-day vacationen maine, since you bring that up, i heard chris wallace talk about that this morning and he said, you don't want to be judgmental about the decisions, going to maine, but, boy, what a great pr move it might have been if the family decided, let's go to the gulf, is there any discussion about that? >> reporter: there reall...

They're going to be looking for. they're hoping the 27th is actually the 25th or the 24th so they can pop champagne on the 27th, this is a pr move. >> that is simply, i just think cynical beyond belief. because if -- >> yeah it's incredibly skin cal, but it's cynical based on evidence. >> no, that it's more than cynical, it's stupid of the company. because if they've learned nothing the failure of top hat and of top kill, if they've learned nothing from the inability to stop this leak so far. that you take the worst possible prognosis, not the best possible. >> i was saying cynical based on me...

They left gaps in the tube they can find. it's what they are going to be looking for. they hope the 27th is the 25th or the 24th so they can pop champagne on the 27th. this is a pr move. >> that is simply i just think cynical beyond belief because if they have learned -- >> incredibly cynical, but based on evidence. >> it's more than cynical, it's stupid of the company. >> i meant me. >> of top hat and top kill, if they have learned nothing about stopping the leak, you take the worst possible prognosis, not the best. >> i was saying cynical based on me, not on their move. >> hal sparks cynical...