Driven to Distraction: Display Graphics and Signage in the Automotive Industry
When we think of display graphics in the automotive industry, the first thing that springs to mind is vehicle graphics. But display graphics are taking on new roles as a subset of experiential or environmental graphics for auto dealer showrooms. As the auto sales experience is changing post-COVID (as are so many things), and more auto sales move online to sites like Carvana, display graphics are also in a state of flux.