Farmlands Appoints DDB and TRACK Aotearoa
Hires, Wins & Business 13 Add to collection Farmlands was seeking a partner that could help them to leverage its existing digital infrastructure to provide more value to its shareholders DDB and TRACK have been awarded the business of New Zealand’s largest farmer-owned rural supplies co-operative, with Farmlands appointing both agencies to lead its brand, creative, and data-driven marketing requirements. Following a very challenging year in which our agricultural sector proved critical to keeping New Zealand moving, Farmlands is focused on delivering strong growth for its 70,000-strong sha...