Detailed text transcripts for TV channel - DW - 20190320:00:45:00
Color these days is green we remain blue that kind of thing is behind all the great brands they've managed continuity in the market being sticking to its colors may have paid off for navia but other enterprises have chosen change don't you telecom for example for many years it was part of the past which sports yellow alexandra engelhard does brand management for deutsche telekom it was spun off when the state monopoly was privatized in one nine hundred ninety six the telecoms company then switched to magenta. telecom made a point of distinguishing itself from deutsche post and its characterist...