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Always done the right thing and they have built a level of trust with children and parents that will last a lifetime. those that don't, they're going to end up, as people become aware of what they've been doing, those people will turn against those organisations, they won't use their services as they become adults, they won't purchase them for their companies. i have a feeling, in some ways, that ad tech is sometimes too powerful for regulators. are they more in charge of you than you are of them? so, i mean, ithink enforcement is not the only tool in our tool kit for drive—change. there are...

Soaring energy bills, as some of its own mps join industry bosses in asking for support. the education secretary commits to tackling persistant pupil absences head on, describing it as a key priority. women travelling home alone could soon be offered protection from a free mobile phone app. now on bbc news, emily brown investigates the effect social media companies are having on children's lives, in disclosure: who's looking after the kids? one in three internet users is a child. pizza! children's attention is worth billions. it's an industry fuelled by personal data. ad tech and big tech some...

Bosses in asking for support. the education secretary commits to tackling persistant pupil absences head on, describing it as a key priority. women travelling home alone could soon be offered protection from a free mobile phone app. now on bbc news, emily brown investigates the effect social media companies are having on children's lives, in disclosure: who's looking after the kids? one in three internet users is a child. pizza! children's attention is worth billions. it's an industry fuelled by personal data. ad tech and big tech sometimes know more about a young person than their parents do....

I mean, i think this is the question around our impact. of course the single most powerful change for organisations is their reputation. and there are organisations who have always done the right thing and they have built a level of trust with children and parents that will last a lifetime. those that don't, they're going to end up, as people become aware of what they've been doing, those people will turn against those organisations, they won't use their services as they become adults, they won't purchase them for their companies. i have a feeling, in some ways, that ad tech is sometimes too p...

Stopped collecting data on under—18s, too. tiktok and youtube are still collecting data on this age group, though youtube says it will reduce the amount it's collecting. we didn't get a clear answerfrom facebook, which owns instagram. what's clear is the new code doesn't stop companies collecting personal data on under—18s. ad tech and big tech sometimes know more about a young person than their parents do. and that can be in ways that might get them in trouble with their parents. heather burns is a digital rights activist. she says uk data protection laws didn't need strengthening, they j...