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TOKYO - Ryu Ishihara will soon be raising prices on his inexpensive bowls of soba noodles for the first time in nearly a decade, as rising costs and Russia's invasion of Ukraine take an unlikely toll on Japan's beloved buckwheat noodles. Though seen as one of the most quintessential of Japanese foods - and eaten on New Year's Eve for...
The prices of Japan's beloved 'soba' noodles have been increased for the first time in 10 years due to Ukraine's invasion. Ukraine, also known as the “breadbasket of the world,” is unable to export its products to Europe, Africa, and Asia that relies on the vast, fertile farmlands of the Black Sea region. 'Soba' or buckwheat noodles are seen as one of the most quintessential Japanese foods as they are inexpensive and are believed to bring in good luck.
Ryu Ishihara is soon to raise prices on his inexpensive bowls of soba noodles for the first time in nearly a decade, as rising costs and Russia’s invasion of Ukraine take an unlikely toll on Japan’s beloved buckwheat noodles. Although seen as one of the most quintessential of Japanese foods — and eaten on New Year’s Eve for good luck — a good part of the buckwheat that goes into the noodles comes from Russia, globally the top buckwheat producer. Russian buckwheat can still be imported, but instability and shipping disruptions have hampered procurement. That has added to the pain for ...