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Now. will, i'm sure the people of south korea are still processing the past 48 hours. they'd have good reason to be skeptical after so many decades of tension and distrust, but is there optimism there today? >> reporter: there is. and in fact, we've been speaking with people even out on the streets here in seoul, and one fellow told us that he used to have a bad impression of kim jong-un, but after seeing him on tv, this kind of disarming, personable side of the north korean leader, that he actually -- his impression has changed. clearly that's probably what kim jong-un wanted. he knows how to...

Bring up any negative that they can, but i also think they do it because there is a lot of money to be made. i mean, trump sells. 24/7 trump makes money for everyone involved and i think that's why a lot of this stuff is happening. >> reporter: but do you think the president shoulders some of that? outcome, he does constantly go after the media, even today criticizing the media on twitter and whatnot. what effect does he have with that? >> well, i think the president probably feels he has a right to do it. i think the press feeds on it and they spin it and make their money, too. so i think eve...

The self-deprecating wit and all and a lot of people said her husband had a great sense of humor and didn't show it often and guarded with her emotions in public. but she would bring it out and that was quite deliberate. >> of course, that's the playful part of their personality and i saw that with george and laura bush, too. i think when they're with each other, they bring out the best in each other and, yes, the playful, funny side and she was wicked funny and sometimes to the point of being blunt, but absolutely, you know, really, we all appreciated what we learned from her example and that...

She was actively involved in that, of course, the family not too keen on talking about that. you hear more that's self-deprecating stuff and i was reminding that, reading some of her remarks that come back because i can remember when she made them, talking about her looks and appearance and she said i won't dye my hair or change my wardrobe or lose weight, but i've got to think as someone who could probably do all of that, it got-- it's got to weigh on you, jackie kennedy or nancy reagan, this obsession with, you know, being a thin, supermodel, waif, i don't know what the inference was at the ...

>> in the '80s, this era when image mattered so much, coming after nancy reagan who was a slightly more polarizing woman who cared a lot about appearances, she didn't really care. she used to joke about her matronly appearance, she would say i don't care about my weight or hair color. she maintained high approval ratings, you know -- >> to that point i want to read you something she said when she was asked about her high popularity. in all the polls when she was in the white house she was rank in the top three of the most admired women in america. she was popular because, she said, because i'm...