Ice Cream Works gets Yellow Advertising for its creative and social media duties | Advertising
Account won followed by a multi-agency pitch
Source: campaignindia.in
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Dyou – Hustle | Penang Web and Graphic Design Agency – GurlstudioPenang Web and Graphic Design Agency
Packaging Substrate / Materials: Plastic Printing Process: Digital Printing We envisioned a soft and elegant brand identity for the brand to present its science first approach and aspirational personality. The typeface logo holds influence with its friendly touch while the apostrophe acts as a dewdrop to detail Hustle’s skin-hydrating qualities. Further, we chose Hustle's primary color as blue and used it across all packaging to denote more than just tranquillity and youth but to enforce a strong association between brand narrative, identity, and personality.
Source: gurlstudio.com