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Does get ushered in on october 1st. in other words the exchange become public and searchable and things like that i will say the downside for the president and the white house is i would much rather see those sound bytes be an explanation of what goes into effect on october 1st. than a lot of quotes around what's happening in the shutdown. and in some sense is, that is a little bit of a victory for conservatives, because the president is right now having an argument with them, rather i think what they would be doing, which is public display of what's about to go into effect on obama care. >> t...

Rally and a campaign in which you're explaining obama care, is there was very little in those sound bytes that walked people through what we know they're still confused about on obama care. so it goes to what some of david said, which is the campaign has been timed not sort of six months ago, but literally for the beginning of the exchanges. and i wonder if that's a strategic question that they might reexamine going forward. >> to this point, i don't know if they waited strategically to try and -- i think it's going to work. a think a lot of money has been spent to try to kill this and show th...

Do you think that people keep their base fired up and they get the people in the middle who are undefied sided? >> i think both sides feel they are fighting and they detest the new law. nor does he want to negotiate over the debt ceiling. sure in today's media filled world it almost seems like you have to talk about terrorism or the slave act as the president referenced in his speech in maryland yesterday in in order to break through and get clicks and have your sound bytes played over and over again. i feel like the conventional wisdom is that the republicans will be hurt by any shutdown nobo...

>> a lot of the business owners around the country are looking what it means for them. what the costs are going to be. a lot of people making the decision whether they're going to drop health insurance for their employees and just pay the fine because it's cheaper. so, there's going to be a lot of unintended consequences, don't you think? >> do another repeal vote. part of the problem is, how does this get managed and the obama administration and the states set up their exchanges? >> time is wasting here. they need to have this done by september, by the fall. >> yes. they are not even sure how...

Much de bunked. that and the question of who -- >> how about president obama? we rolled three sound bytes after susan rice went on the talk shows that you mentioned were wrong. president obama still repeating those talking points. >> he said he was using his initial intelligence brief. wait a second. whether the president was involved in that process between then and the times he said those things, i can't tell you, i don't think anybody can tell us. >> he said he called it terror from the get go. >> either somebody gave him that information orie peteed that information. >> or maybe the get go...