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BEIJING (Bloomberg): Mercedes-Benz removed a video advertisement from a Chinese social media website, state media said, after the clip got swept up in a charged national debate over depictions of Asian-looking features by foreign companies.
The episode, reported by a state media outlet, has made the maker of luxury cars the latest target of consumer nationalism in China.
Mercedes-Benz removed a video advertisement from a Chinese social media Web site, state media said, after the clip got swept up in a charged national debate over depictions of Asian-looking features by foreign companies. The video was posted on Mercedes-Benz’s official Sina Weibo (微博) account on Saturday and later removed due to a public blacklash, the Chinese Communist Party’s Global Times newspaper said. “The makeup of the female model looked like slanted eyes and once again aroused a heated discussion from netizens with many blaming that the makeup reflects Western stereotypes ab...