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These tutorials about how to learn how to do you know art as a as a hobby and again it's a subscription basis and all you can eat category. >> what give me some like just a couple best practices when you are thinking about having a subscription model. >> sure. so, i mean when you're thinking about your subscription model you want to think about ten "x" versus 10% nobody's going to subscribe to your service that nay could buy a la carte just to save 10%. but if you can make the value proposition ten times better that's when you start to get uptake. so for example netflix you could make an argum...

Flowers. their little niche is going after hotels and spas that want to put flowers on their desk and they do it on a recurring basis so they replenish the flowers for these hotels and spas every couple of weeks. >> give me another one. >> amc theaters just watched in january an all-you can watch movie subscription. their challenge is getting young people back into the movie theater. and so they're saying great, we'll allow you to come in as many times as you want in a month. just got to pay a subscription fee to do that. >> snart. one more. put you on the spot for one more. >> yeah netflix is...

Automatic customer creating a subscription business in any industry. so good to see you. >> thanks for having me. >> okay and i'm fascinated by this. when you look at something like flowers, right, there's always been like wine of the month and beer of the month and fruit of the month and starbucks has a new subscription service. i get that. that's very clear to me. but, a home contractor? what kind of subscription service do you have there? >> right. well hassle free homes is a good example of that washington, d.c. based company where they go in and on a subscription basis will manage your ho...

Cou county in a timely manner with no subscription fees or requirements for response. page four overview, no other emergency agency responds solely on a subscription basis. ability to pay basis or under the threat of not responding if you don't pay your bill. page six, explanation, it is becoming more difficult to convince municipal leaders that the mun icipal fire departments responding to calls outside the municipal boundaries and for which no compensation is guaranteed is just the right thing to do. the fire department presented five different funding solutions including one which would inc...