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How This Founder Turned Her Blog Into a Lifestyle Brand with $5 Million in Sales - Vimarsana News

How This Founder Turned Her Blog Into a Lifestyle Brand with $5 Million in Sales

 Photograph by Brad Ogbonna Pivoting from blogger to business owner isn't a common path to entrepreneurship, but it's how Nicole Brown built her multimillion-dollar lifestyle brand. The company, Izzy & Liv, started out in 2003 as a blog that celebrated women of color. Working in digital advertising at the time, Brown launched the site, originally called Mahogany Butterfly, when she couldn't find a women's lifestyle site geared toward Black women. In 2019, five years after Brown quit her day job and turned Mahogany Butterfly into the e-commerce site Izzy & Liv, the Matawan, New Jer...

Source: inc.com
Detailed text transcripts for TV channel - DW - 20171001:03:32:00 - Vimarsana News

Detailed text transcripts for TV channel - DW - 20171001:03:32:00

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