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Don't buy any negative ad if you are watching because it's all just mularkey. >> it's not -- >> so you guys do this for a living. >> his ads are malarkey. >> the press voting. they turn voters into nonvoters. you know that's what they do. >> they certainly move voters away from your opponent. they keep rung them. you can run positive ads all day and show people ten positive ads they remember the negative one. >> it's what killed newt in iowa badly. what killed him again to some extent in florida was a series of superpac ads. mitt romney never had to say like rick sant ourm, i just paid for thi...

Big bucks on negative ads in michigan. he's got to run negative ads. but santorum is fighting back this time. the latest ad war with the "hardball" strategists. two pros. two mad men will tell us how this is done. can santorum survive the onslaught, the carpet bombing of negative ads against him in michigan? you're watching "hardball," only on msnbc.

Experts here. i want you all to agree. why don't we all tell the people of michigan, pay no attention to the man behind the curtain. don't buy any negative ad if you are watching because it's all just mularkey. >> it's not -- >> so you guys do this for a living. >> his ads are malarkey. >> the press voting. they turn voters into nonvoters. you know that's what they do. >> they certainly move voters away from your opponent. they keep rung them. you can run positive ads all day and show people ten positive ads they remember the negative one. >> it's what killed newt in iowa badly. what killed hi...

>> but today santorum got much-needed help. his own campaign and his aligned superpac announced they are pouring in cash to run ads to rebut the romney onslaught. will this early counterattack allow him to remain a threat or will he be outspent and written off as gingrich was in florida. the strategists happen to be two political admakers. they are mad men from the early '60s. steve mcmahon and republican todd harris. gentlemen, when you -- todd, when you run a -- when you are confronted with a guy like romney who has all the money in the world and is out to basically erase you because you are...

plus debate advice from the former florida governor jeb bush. you won't want to miss his advice to speaker gingrich. we learned today, surprise hillary clinton is not watching the republican debates. but the secretary of state did share some thoughts on her political future. you can seat energy and the excitement here on the university of north florida campus just two hours now until our republican presidential debate here. the last showdown between the four candidates before florida votes on tuesday. polls show a close race between newt gingrich and mitt romney. the house speaker'...