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Continues to drop and seen senator rubio step it up a little bit and enjoy better polling and continuing to have a fight of carson, trump and fiorina and not necessarily seen their support drop that much in the last few weeks so little bit of concern of donors always the most nervous with campaigns and they're giving a lot of money and make sure it's being spent properly and the bush campaign convinced they'll be all right and reserved just shy of $8 million in advertising time in january and february. >> wow. >> signal to their supporters and rival this is they've got the cash needed or they ...

Voters and, in fact, 45% of the political ads in iowa this month, they have been attacks on newt gingrich and he has seen his support drop in half. is it a mistake for him not to respond in kind? >> newt has made the point even just this last day or so, gregg, that he intends to draw more contrast, deeper, richer contrast, and frankly, some of the contrast against mitt romney, romney is a target-rich environment. you can see as the dnc has shown in a cleverly shown ad mitt versus woman. i'm for a woman's right to characters now i'm pro-life. i was the inspirational blueprint for obamacare thro...

Is sticking with his line that there's nothing to worry about. >> i'm running the hard campaign, running with heart, and we're making great progress. these polls really don't matter. they don't filter out the people that aren't going to vote. it's just -- i know it's an obsession because it kind of frames the debate for people for that week. but i'm in it for the long haul. >> whether or not bush is actually in it for the long haul, it's hard to accept his assertion that his campaign is making great progress. it's hard to accept that when you've seen his support drop from 23%, just a few month...

Latest updates on this topic from reliable sources.

Latest updates on this topic from reliable sources.