Stay updated with breaking news from Target Effect. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Do you end up with a cart full of stuff when you run into Target just to buy one thing? You’re in good company and there’s a reason you wind up with way more than paper towels, and it’s not just a lack of self-control.
Why the "Target Effect" has us buying things we didn't know we needed from their store...
Why the "Target Effect" has us buying things we didn't know we needed from their store...
There’s a reason you end up with a cart full of stuff at Target when you run in for just paper towels and it’s not just a lack of self-control.
It’s called the “Target Effect,” a retail strategy to overwhelm shoppers to get them to buy more.