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Grids or trains. number two is in a couple of years from now, you even don't recognise that you're using generative ai because it will be embedded in the applications which you are using. it makes you much, much more powerful, a powerful user. and the last thing is accessibility of technology to so many more, many people. it's so important because you cannot keep up with all the training you need. china, you want to grow your business there. yes. do the tensions that exist between china and the eu and also the us and china, does that complicate that position for you? it does. let me say one th...

An ai mirror made by baracoda can analyse your face and tell you what skincare regime you need. this could be brutal. i'm quitejet—lagged. 0h, "eye bags noticeable." i'vejust got off a ten—hourflight. you don't need . to explain to me. i think it's quite good. so imagine it's your- personal mirror, all right? so how do i close that? close. and this you're i going to see every day, just to make sure that you have all the steps. i oh, so, wow... so it's literally giving me an eye bag routine. exactly. i need cleanser, peptides in my eye cream, a serum and retinol cream? yes. pretty harsh, bu...

Elsewhere at the show, an ai mirror made by baracoda can analyse your face and tell you what skincare regime you need. this could be brutal. i'm quitejet—lagged. 0h, "eye bags noticeable." i'vejust got off a ten—hourflight. you don't need to explain to me. i think it's quite good. so imagine it's your personal mirror, all right? so how do i close that? close. and this you're going to see every day, just to make sure that you have all the steps. oh, so, wow.. so it's literally giving me an eye bag routine. exactly. i need cleanser, peptides in my eye cream, a serum and retinol cream ? yes. ...

The case this year. it is notoriously difficult to know what is a fad and what is the new tech trend. as you heard, ai is all the rage at ces. a tech analyst at the fair in las vegas told me this year is about how ai will play a bigger role in our lives. this year, i think, is really the year of ai. generative ai is everywhere. all the major announcements are based around ai and it is very clear, being at the show live in person, that al is about to play a bigger role in all of our lives. we have been hearing a lot about chatgpt and so on but do you think ai will be personalised this year? yes...

Cream, a serum and retinol cream. yes. pretty harsh, but maybe ai is telling me what no—one else would dare to. there is one word of caution about all of these new a! products. two years ago, everyone here was talking about the metaverse. that is definitely not the case this year. it's notoriously difficult to know what's a fad and what's the next new tech trend. james clayton, bbc news, las vegas. fascinating, that, isn't it? you would never — fascinating, that, isn't it? you would never leave, _ fascinating, that, isn't it? you would never leave, you - fascinating, that, isn't it? gm. wo...