Out there and see if they click on them. >> there's testing platforms. there's protection as well. making sure you understand the risks on the testing side, incredibly valuable. i think you put a lot of time and effort on the protection side too. >> got it. and you talked about protecting everything. it's not just the website. you got to check social media as well. then you talk about the liability. it's not just your own liability. you got to distribute that with the people you work with. >> look, most business owners don't realize they have the opportunity to transfer son-in-law of that liab...