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Flood and sole survivor on an ark who takes all the animals on board to preserve them. >> it even includes the famous phrase, "two by two" describing how the animals came on to the ark. apparently, there is one major difference. the ark in this version is round. >> anyone who has read their bible knows that noah's ark was a kind of oblong-shaped craft. and anybody who ever grew up in any kind of normal house knows what noah's ark really looks like, which is a boat with a high front and a high stern with a little house in the middle. everybody knows both of those images. and i don't think anybo...

>> positive. cautiously optimistic. >> what kind of shoes are you wearing? >> these are old. >> call zappos. it's an online retail company, doing booming business by focusing on people like ray who need new eschehe shoes. i visited zappos as part of our building up america series. we're going out on the road again this week, but i want you to take a look at this. they discovered a secret to success. 24/7, two by two, zappos.com is moving shoes. more than $1 billion annually in internet sales fueled by a wide selection, free shipping and money back guarantees. >> thank you for calling zappos.co...

He almost night want to look at a nevada company that sells shoes. it's rewriting the book on internet business. tom foreman has our building up america report. >> reporter: 24-7, two by two, zappos.com is moving shoes. more than a billion annually in internet sales, fueled by a wide selection, free shipping and money back guarantied. not bad for a company started a dozen years ago with a radical concept. success is about service. >> okay, no problem. >> reporter: not selling. >> for us, culture isn't just important but it's the number one priority of the company. >> reporter: the culture is r...

It's rewriting the book on internet business. tom foreman has our building up america report. >> reporter: 24-7, two by two, zappos.com is moving shoes. more than a billion annually in internet sales, fueled by a wide selection, free shipping and money back guarantied. not bad for a company started a dozen years ago with a radical concept. success is about service. >> okay, no problem. >> reporter: not selling. >> for us, culture isn't just important but it's the number one priority of the company. >> reporter: the culture is raw kus, infectious and everywhere. employees decorate as they choos...

Honestly by the end of the film, people were laugh and not in a good way. it's not even campy enough to laugh at. >> okay, so grade? >> grade? this one is worse, i'd give it an f. >> i thought you were going to do that. oh, man. oh, that's too bad. so don't even try it. don't even wait until it's out on dvd, huh? >> no. don't even wait for that. avoid it at all costs. >> avoid it like she should avoid that roommate, eh? all right, matt, thanks so much. editor in chief of rottentomatoes.com. it's go fun going to the movies with you. >> thank you for having me. and an online shoe company is se...