Two packs of salmon fillets on the shelf. one is priced in grams, the other right next to it priced per kilo. and when it comes to promotions, the unit price can be missing entirely. unit pricing is completely inconsistent. you might see a price per 100 grams, per kilo, all on the same shelf. that is useless for consumers, but even worse, it�*s sometimes not there when you have promotions or loyalty discounts. that�*s why the government need to step in and legislate. but even better, the supermarkets could fix this tomorrow. tesco�*s already promised to put the unit price on its clubcard...