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On this theme that it is coming through here which is the tension between data if it's available to all the population and the personalization options you want better service they know what you need the company can provide with ai techniques a better and more adaptive product line and service experience and the other hand privacy rights so do you opt in to people opt you in and the like because it has huge implications for not only your day to day life but also just democracy itself right you know in my country we talk about intrusion of the voter populations if you don't have the access how d...

To drive these idea then i feel like it will be a very. good thing to look at so we agree we have. ok we have got minutes left and i just want to ask my panelists to all of you just tell me what you think the future is for africa when it comes to data and what we can do to kind of the power that will start with you alex and the work of a facility for me as i said beginning i think there's 2 parts of the brain that you have to keep in balance one is the opportunity side i think it's early days in terms of the implications of the 4th industrial revolution that i think there's some great leapfrog...

Context and shocked the way will save the manufacturing hubs across the us from africa it's silver you're also doing something similar and have to analytics and there's an interesting article you wrote about how data is already helping us fight climate change in africa correct so i'd have to analytics what we are focusing on we worked with a wonderful government and most particularly the agricultural ministry in harnessing the data in collaboration we said late imageries to ensure that they have the correct information and where particular crops are being planted saw for climate change but the...

Deep bottleneck for africa that allows more cross border trade clear rules on data authenticating customers and suppliers and transactions and the like so there's a little bit of on this topic i think there's 2 parts of my brain optimism and there's also why there's a lot of things that need to change in order to take advantage of the summit. applications ok so let me stay with you you're saying we need a little bit of skepticism when it comes to the issue of data at the moment are we applying that balance correctly i think we need more than skepticism i think a fair amount of paranoia. you kn...

Time somebody uses my music i get residual value out of it what can we do it for data ok we'll come to that idea in just a short 2nd but everyone seems to be talking about infrastructure france do you feel that the south african government is supporting you in the sector or are you by yourself. it's it's from a data infrastructure component it's quite interesting especially kind of coming out of an african context in the sense that all of a bit of processing is actually offshore we don't have the necessary infrastructure we've got the history infrastructure to move data but not actually proces...