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With celebration. >> and those wine experts also tell us that they're seeing a trend of people spending more per bottle, than they did a year ago, so, glasses up, kelly. >> kelly: wow, there's some money out there somewhere for people again. are earns m spending big bucks on expensive french champagnes and wines? >> not necessarily. a lot of them are headed to asia which lately has a particular taste for luxury and foreign goods and especially brand games and one wine seller we spoke with said that americans are opting for american bubbles. >> i think as the economy forced people to reconsider...

Greater interest in wine for americans but also a greater understanding of champagne and seeking to celebrate little moments with a wine that is associated with celebration. >> reporter: wine experts see a trend of spending more per bottle. >> gregg: are americans spending a lot on the french champagnes? >> reporter: not necessarily. a lot of shipments from france are going asia that has taste for brand names. one wine seller we spoke with americans are opting for more bargain bubble. >> i think the economy has forced people to reconsider how they spend the money. they have been looking at mor...

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